Using technological expertise to serve customers is the focal point of the group's development strategy. Innovative, secure services are regularly added to the product offering.
Technology that benefits people
The Crédit Mutuel group has offered a wide range of value-added technology services for over 10 years, making it a pioneer in this area. It anticipated the model change in the banking sector long before the emergence of new forms of competition and the development of 100% online banking..
Using this technological expertise to serve its customers is, more than ever, the focal point of its development strategy. Technology is not used to create a virtual and impersonal relationship; on the contrary, it allows an "augmented relationship" between advisors and their customers.
To achieve this, the choice made by Crédit Mutuel is, first and foremost, to offer local banks that are fully responsible for their operation and a place where all customers have a dedicated advisor they can contact by email, chat, videoconference, etc. and also meet with at the branch. A high-tech bank, the group focuses on the human factor, with customer relationship managers as the main points of contact of members and customers.
By integrating the best of digital banking into its banking applications and services in all its markets and businesses, the group offers appropriate responses to the new behaviors and practices of its customers, with the highest level of security.
1Figures: 12/31/2020
The group ranks number one in remote home surveillance in France.
The group ranks number one in remote home surveillance in France, Homiris and Arkea Sécurité. Drawing on its experience in connected objects and given new opportunities offered by the connected home, it is expanding its product offering to include home automation services.
Le groupe est n°1 français de la télésurveillance résidentielle
Le groupe est n°1 français de la télésurveillance résidentielle Homiris et Arkea Sécurité. Fort de son expérience des objets connectés, il fait évoluer son offre vers la domotique, la maison connectée offrant de nouvelles perspectives.
All your payment and loyalty card features in a single app! That’s what you get with Lyf Pay, the secure, innovative, multi-service, multi-merchant mobile payment solution that boosts customer relations and offers new purchasing experiences.
Lyf Pay offers an innovative, secure, multi-service mobile payment app to support the customer relationship. Developed in conjunction with retailers and with consumers in mind, the Lyf Pay app covers an extremely broad set of needs, including in-store payments, ranging from small shops to large retail chains, online shopping, person-to-person payments and even charitable donations. By integrating payment cards, loyalty cards and coupons, it ensures close ties with consumers who use it and gives them access to the latest news from their favorite stores, special offers and information about their spending.
The app can be installed on any type of smartphone. Built on the know-how of banks that ensure transaction security, it is the result of significant efforts to create a user-friendly product and a streamlined customer experience. Lyf Pay: a simple mobile payment solution..
Since late 2018, all the group's individual customers can access the following services thanks in particular to the Lyf Pay app: Contactless Paylib, online Paylib, Paylib between friends.
Customers can sign up for these new services from the Crédit Mutuel mobile app by downloading the Paylib app. An extremely innovative new “all-in-one” payment solution.
The Crédit Mutuel Alliance Fédérale group’s telecom operator, Euro Information Telecom, is a full MVNO with its own telecom architecture connected to the Bouygues Telecom, Orange and NRJ 4G networks.
At the end of 2018, EI Telecom added an ultra high-speed package (fiber & cable) to its line of mobile services that allows it to offer full 4P (quad-play: Internet, TV, landline and mobile service) to individual customers.